Ubisoft Launches New Creative House for Major Franchises
In a significant move to enhance its game development capabilities, Ubisoft has announced the establishment of a new subsidiary described as a “creative house.” This innovative structure will oversee the development of some of the company’s most iconic franchises, including Assassin’s Creed, Far Cry, and Rainbow Six.
Key Details of the New Operation
The creative house comprises several studios spread across various locations, including Montréal, Quebec, Sherbrooke, Saguenay, Barcelona, and Sofia. With a workforce of approximately 2,300 employees, this new entity aims to foster creativity and collaboration within these well-established franchises. The leadership team will feature two CEOs: Christophe Derennes and Charlie Guillemot, the latter being the son of Ubisoft co-founder and current CEO, Yves Guillemot.
A Vision for the Future
Ubisoft’s vision extends beyond this initial creative house. The company has indicated plans to replicate this model for its other studios and franchises. By establishing additional creative houses, Ubisoft intends to group its brands and franchises under a unified development ethos, labeled as ‘shared DNA and development expertise.’ While the specifics of this strategy are still under wraps, the gaming community eagerly anticipates how these changes will impact future game releases.
Ubisoft’s commitment to nurturing a creatively enriching environment across its franchises signals a proactive approach to game development, emphasizing innovation and collaboration. As they embark on this journey, the industry will be watching closely to see how this structure influences the beloved series that have defined the gaming landscape for years.
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